Bangalore, 19th May, 2025 : Organic India has been delighting consumers for over 25 years with
its authentic organic products. The Organic India brand is widely recognized as
a pioneer in offering organic products in India, including the launch of
Tulsi Green Tea and a unique assortment of herbal infusions featuring
exotic ingredients like Hibiscus and Chamomile, as well as supplements
made with real, whole herbs.
Organic India sources high-quality
ingredients directly from thousands of farmers, creating a positive impact
on both their livelihoods and the planet through eco-friendly
farming practices.
In 2024, the brand was acquired by
Tata Consumer Products (TCPL) to strengthen its health and
wellness portfolio. This acquisition is expected to significantly expand
Organic India’s distribution by leveraging TCPL’s extensive retail
footprint across India and globally.
Organic India has now partnered
with legendary cricketer Sachin Tendulkar, a global icon known for
his dedication, authenticity, and consistency in a career spanning over 25
years. His determination to excellence and integrity mirrors with the
brand’s unwavering commitment to deliver high-quality, trusted,
organic products. With this natural alignment of shared values and vision,
Organic India aims to deepen consumer trust, inspire brand love, and
reinforce its position as a pioneer and one of the most trusted organic
brands in the country.
Organic India focuses on
sustainable living with a wide range of offerings in Herbal Supplements, Tea
& Infusions, and Organic Packaged Foods in the health and wellness space.
Please find below the link to the
Instagram post: https://www.instagram.com/p/DJ0q282S-tC/
About Tata Consumer Products
Limited:
Tata Consumer Products Limited is
a focused consumer products company uniting the principal food and beverage
interests of the Tata Group under one umbrella. The Company’s portfolio of
products includes tea, coffee, water, RTD, salt, pulses, spices, ready-to-cook
and ready-to-eat offerings, breakfast cereals, snacks and mini meals. Its key
beverage brands include Tata Tea, Tetley, Organic India, Eight O’Clock Coffee,
Tata Coffee Grand, Himalayan Natural Mineral Water, Tata Copper+ and Tata
Gluco+. Its foods portfolio includes brands such as Tata Salt, Tata Sampann,
Tata Soulfull, Ching’s Secret and Smith & Jones. In India, Tata Consumer
Products has a reach of over 275 million households, giving it an unparalleled
ability to leverage the Tata brand in consumer products. The Company has a
consolidated annual turnover of ~Rs. 17,618 Crs with operations in India and
International markets.
For more information on the
Company, please visit our website www.tataconsumer.com